Do you remember when you became a fan of the 2017 Dodge Charger or the 2017 Dodge Challenger? The Dodge brand describes the Dodge Charger and the Dodge Challenger as “the world’s fastest and most powerful muscle cars.” While we’re certainly not going to disagree with that telling description, we want to know when you fell in love with these iconic automobiles.
The Dodge Charger has been affiliated with one of the most successful movie serials of all time for well over a decade. The next installment of the “Fast & Furious” series is due in theaters on April 14, 2017 and we can’t wait to see what Vin Diesel’s character is going to do with his Dodge Charger in the upcoming chapter of the famed motion picture series.
As Dodge dealers serving Longwood, FL and surrounding neighborhoods, we’re proud to tell you that the Dodge Charger and the Dodge Challenger are prominently featured in the next installment of the “Fast & Furious.” Leading up to the release of “The Fate of the Furious,” the Dodge brand will be promoting the film in a multi-tier marketing campaign that includes television commercials, social media and digital extensions, and collectible licensed products.
We don’t know about you, but the way the Dodge Challenger and the Dodge Charger have performed throughout the “Fast & Furious” series has certainly fueled our affection for these enduring performance automobiles. And we know we’re not alone.
“The ‘Fast & Furious’ franchise provides a natural extension for showcasing…[the Dodge brand’s] most powerful performance vehicles to movie and car enthusiasts everywhere,” said Olivier Francois, chief marketing officer, FCA – Global. “The best co-branded promotional spots are those in which the world of the ‘Fast & Furious’ films and our world merge perfectly to create a unique piece of creative that resonates and connects with ‘The Fate of the Furious’ and Dodge fans alike.”
If the “Fast & Furious” series hasn’t been enough for you to fall in love with the Dodge Charger or the Dodge Challenger, we invite you to visit our Dodge dealership. When you get behind the wheel of one of these vehicles, it’ll be love at first sight. Stop by Fields Chrysler Jeep® Dodge RAM Sanford to take a test drive in a car you’ll love today.